launching iphone in china

Launching iPhone in China Preliminary Marketing Plan

Marketing objectives

  • a)Target market description – China customers
  • b)Market penetration and coverage

SWOT Analysis

  • a)Strengths
  • b)Weaknesses
  • c)Opportunities
  • d)Threats

Production adaption

  • a)Core component
  • b)Packaging component

Promotion mix

  • a)Advertising
  • b)Sales promotions
  • c)Personal selling


  • a)Port selection
  • b)Mode selection

Channels of distribution

Price determination

600 words or more

"Order a similar paper and get 100% plagiarism free, professional written paper now!"