Robert Cialdini is one of the best-known researchers on the topic of persuasion. He also has a book out by that same title: Influence: The Psychology of Persuasion. Summarize some of the key findings/conclusions made by Cialdini’s research. In what ways has his research been criticized? What are some ways in which persuasion can be connected to social welfare and social change?

Robert Cialdini is one of the best-known researchers on the topic of persuasion. He also has a book out by that same title: Influence: The Psychology of Persuasion.

Summarize some of the key findings/conclusions made by Cialdini’s research. In what ways has his research been criticized? What are some ways in which persuasion can be connected to social welfare and social change?